The 3 R's of Customer Service
By Frankie Picasso
What I am about to tell you may seem very obvious - you may even say DUH!!! but the fact is, - many company’s forget the 3 R’s of good customer service- Respect your Customer, Take Responsibility for Your Actions and Products and give your Customers a Full REFUND when it just isn’t right. I promise you that if you follow these 3 simple rules you will never have to run after the same customer again!
Respect the customer! Just about as plain as the nose on your face Right? Wrong!
How many times have you been greeted in a less than courteous manner or worse yet- not at all!! Never lose the opportunity to make a great first impression- very rarely do you have a second chance to undo the damage done by that first encounter. No amount of advertising or even freebies, can make up for this faux pas. Remember it takes a customer 10 times of seeing your advertisement for it to become real to them. One customer has the power to tell 50 people how awful you are. That is a lot of damage control. That means that 50 people need to see your ad 10 times- that is 500 times each x 50 – are you reeling yet??? That translates into a lot of dough!!! Wouldn’t it be easier to be pay attention and be nice the first time around???
Customers- they are your business- You need them- they don’t need you. They are your most valuable commodity and it doesn’t take a lot for them to be disloyal- on the other hand- develop trust – and it won’t matter how much your product costs- they will still purchase Kraft over a no name. Why? Because they have been valued as a customer. Treat customers as you would like to be treated.
7 unhealthy attitudes of Disrespect
Responsibility
Refund
These are customer service solutions that will affect your bottom line. Implement these ideas and you will see a shift begin. Your staff will have pride because they will be more knowledgeable as well as have the ability to HELP The customer will be happy knowing that you are there to SERVE them in a cheerful and timely manner.
YOU will be happy because you won’t have to work so hard to get this same customer back in the door!
Frankie Picasso is an Entrepreneur and Customer Service Expert who has spent the past 20 years in Marketing and Customer Service consulting for both Public and Private Sector organizations. She is now a Motivational Speaker, Certified Master Trainer Coach in Leadership and Executive Business Coaching as well as a Professional Certified Life Coach with her company called Conversation with My Shoes.
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